RIOT GAMES
WILD RIFT: POWER SPIKE ‘22
WE MADE THE RIFT, YOU MADE IT WILD
To celebrate League of Legends: Wild Rift’s anniversary, we created a large 360 campaign to highlight all the journey Riot and Wild Rift Players have been on together since launch. A large celebration where we take a step back and thank the community.
Role: Creative Director
Awards: Webby Awards Winner Vega Platinum Winner
Press: Digiday
FAN ART IS FINE ART
To put our Wild Cores where our mouth is, we auctioned Wild Rift fan art from around the globe at a pop-up gallery in L.A. to Rioters who love the Rift as much as our players.
BRING THE WILD
We wanted to create a hype best of moments from over the past two years of Wild Rift, celebrating esports, champions and of course the players.
